About Us

Marketing solutions that fit your strategic plan

The key to profiting from the vast marketing opportunities presented by the Internet is identifying your goals. With your goals as our focus, we will develop solutions that fit your strategic plan. Let us put our multi-faceted experience in Internet marketing strategy, planning, design and advertising to work for you.

Cost-efficient collaboration

Prince Global grew from a firm that developed and successfully marketed high-end commercial software packages to international banks and central banks in Europe and Asia. We have been designing websites and developing web applications since our inception in 1996. We don't provide cookie-cutter template solutions that were designed for someone else -- because, in our experience, one size fits none.

Rich experience

We have solid experience working for established small- and midsized business firms and startups.

Jerry White, Senior Consultant and Director of Marketing Strategy

Jerry has 30 years experience in IT management, marketing management, software development and systems consulting. He enjoys a reputation as a problem solver, a forward-looking manager with extensive experience not only in technology and marketing, bit also in operations, risk management, business process and strategy development.

At a New York financial firm in the 1970's, Jerry held positions of chief operating officer and director of corporate planning. Jerry designed the firm's gold marketing program in 1975 and managed a 45-person team to develop a realtime transaction-handling system for the firm's backoffice. Completed in 1981, it may have been the first realtime backoffice system on Wall Street, where overnight batch processing was standard.

In 1981 Jerry began a consulting career with his own downtown New York-based firm. In 1982 he founded a commercial software development/marketing firm with offices in New York, London and Tokyo. In 1996 he founded Prince Global as a vehicle for software development for clients, designing websites and developing web and desktop applications. From 2005 to 2009 he was CTO of a 50-employee Manhattan-based family office, oversaw its IT department, managed custom software development projects, and handled diverse project responsibilities.

In 2010 he decided to devote full time to Prince Global, expanding beyond web design into a full range of online marketing activities.

The author of three books on precious metals, Jerry has a BA degree from Yale in English Literature and an LL.B. from the University of Pennsylvania Law School and is a member of the Connecticut Bar.

Jason Roff, Director of Technology

Jason has 15 years experience in the technology field, specializing in web and desktop software design and development. He has been a manager, handling small and large size teams, while specializing in off-shore management of developers and designers from Russia, Ukraine, India, Australia, New Zealand and Argentina; an architect and software designer, dealing with object-oriented methodologies, enterprise and n-tier designs utilizing UML; and a Windows software developer (working with .NET, Visual Basic, C++, and Java).

Jason is co-founder of Submit Patient Forms, an Internet service for healthcare practices, and director of technology at software developer First Factory, Inc. He was senior software architect at Sugar Foods, manager of global support services/systems development at Symbol Technologies, manager of application development at Isogon, and a software engineer at Blockbuster.

In just five years, Jason has authored half a dozen books including UML: A Beginner's Guide (Osborne Press), ActiveX Data Objects (O'Reilly & Associates), Visual Basic 6 Database How-To (SAMS Publishing), Visual Basic 5 Database How-to (The Waite Group Press), and Careers in E-Commerce Software Development (Rosen Publishing). Jason also contributed to the recent publication, ASP Professional Secrets (Wiley Press).

Jason has an M.S. in Computer Information Systems from the University of Phoenix, a B.S. in Computer Science with Applied Mathematics from the State University at Albany, and an A.A.S. Data Processing degree from Farmingdale University. Jason currently attends Penn State University seeking his MBA.

Our team is ready to help you. Call or email us.