Custom Software and Custom Websites

What we do: We help you reduce costs, improve productivity, and extend your marketing reach.

• We design and develop custom computer software for Linux and Windows, using current technologies including .NET, ActiveX and SQL
• We design and develop custom websites and web applications, including "Websites with Personality" -- Yours.
• We design and develop cellphone applications (iPhone and Android)
• We manage software development projects and recommend and implement solutions to many types of IT problems

With a background in commercial software development, we design for reliability as well as performance. We serve businesses large and small in the Hudson Valley region. By combining locally based management with offshore development, we achieve quality results in a reasonable time at competitive cost. Our communications skills make it work.

Opportunities and challenges of IT: Advances in technology continue to foster improvements in productivity for many businesses, large and small. But they present challenges too. Many small-business owners are not technology experts, and their systems may not be ideal to support future growth. Competitors who manage customer contacts, orders, billing and the flow of management information better may pose a strategic threat. Maintenance, enhancements, security, and training may be more than mere headaches. And the rapid pace of technological change means that systems, however suitable they were when installed, can become obsolete, constraining productivity.

Appropriate hardware and software can help you reduce costs and improve productivity. Web applications extend your reach. They make it easier for customers to do business with you, enhance your sales efficiency, and improve customer retention, thus improving your profitability and prospects for future growth. We have helped firms in diverse industries get more from the web, especially by addressing their target market more effectively.

Off-the-shelf commercial software is less expensive than custom software in the short run and nearly always in the long run too. If commercial software that supports your needs doesn't exist, we can see that it is developed cost-effectively. Outsourcing has sharply reduced the cost of developing custom software.

IP telephony has brought telephone costs down sharply, regardless of where in the world you call. Integrated features like video, voice-to-text and email-to-voice and faster wireless networks mean that you can stay in touch with customers and staff no matter where you or they are or which device you are using: desktop, laptop, netbook or smart phone. Applications written for smart phones (and the Apple/Google/Microsoft competition) promise further efficiencies down the road, perhaps replacing not only our desktop computers but our laptops as well.

Regardless of the type or size of your business, you should be concerned about system security and the integrity of the information you depend on. You might wish to develop and implement an information security policy that will govern storage and transmission of your data, classify information based on its confidentiality, and identify the employees in each department responsible for safeguarding it and for communicating the policy to new employees.

How we work: We start with a phone call and follow with a face-to-face to assess your needs and understand your user requirements. Our clients interface directly with our Chief Technology Officer, Jerald White, not a salesman or a remote programming manager. He has over 30 years of IT management experience as CTO of a Manhattan financial firm and CEO of a commercial software development and marketing firm.

Our experience is broad and our background is unique.

More information:
    Custom software development
    Custom websites